Effective Date: November 4, 2026
Pebble Shift is provided by EqualInformation, LLC. It is a single-game balance puzzle for iOS and Android: you slide weighted stones one step around a ring of slots until the scale levels, across 120 plates in eleven worlds (including bolted stones that never move and counterweights that shift the target), a Daily plate with a streak and an endless Free bench. It is free to play with ads served by Google AdMob, it has no accounts, and it has an optional monthly subscription that removes ads.
If you have privacy questions or requests, you may contact us at:
Email: bpupadhyaya@equalinformation.com
This Privacy Policy applies to the Pebble Shift app (iOS bundle identifier and Android package name: com.equalinformation.pebble-shift.app).
The app keeps its own data on your device. To run the game it may store the following locally and does not transmit it to us:
The app does not ask you to create an account or to enter your name, email address or any other personal information.
The locally stored information is used only to run the game, remember where you left off, apply your settings, show your progress and decide whether ads are shown.
The game runs on your device and works without an internet connection, and the Daily plate is generated on your device from the date. There is no account, no server of ours and no cloud sync. Ads, and the check of your subscription, need a connection.
The app is free to play and shows ads served by Google AdMob, using the Google Mobile Ads SDK: a banner on the home screen and below the scale on the play screen (labelled Advertisement and kept apart from the controls), a full-screen ad after some completed plates, and optional rewarded videos that you choose to watch for a hint or to earn ad-free play. To show and measure ads and to prevent fraud, Google and its advertising partners may collect and use data from your device, such as your advertising identifier (advertising ID) and other device identifiers, your IP address and the approximate location derived from it, your interactions with ads and diagnostic information. They may use it to show ads that are personalised to you where you have agreed, or non-personalised ads otherwise.
Where the law requires it (for example in the European Economic Area, the United Kingdom and Switzerland), the app shows Google’s consent form (Google User Messaging Platform, UMP) before ads are requested, and you can change your choice later in the app settings. On iPhone and iPad the app first asks your permission through Apple’s App Tracking Transparency (ATT) prompt before it uses the advertising identifier to track you across other companies’ apps and websites; if you decline, ads are still shown but are not personalised by tracking. On Android you can reset your advertising ID or opt out of ad personalisation in Settings > Google > Ads, and on iPhone and iPad in Settings > Privacy & Security > Tracking.
Apart from the ad SDK, the app does not use analytics SDKs, crash reporters or tracking tools of its own. We do not build a profile of you.
The app requests as few permissions as possible. On Android it uses network access and the advertising ID permission (used to load ads and by the ad SDK), and on iPhone and iPad it may ask permission for tracking through Apple’s App Tracking Transparency prompt. It does not ask for your location, contacts, camera, microphone, photos or health data.
Pebble Shift has an optional auto-renewing subscription, “Ad-free Monthly” (Ad-free in the app), that removes ads for one month at a time. The price is US$2.99 per month (the price in other currencies is shown in the store before you buy). Payment is charged to your Apple ID account or Google Play account at confirmation of purchase, and the subscription renews automatically every month until you cancel. You can cancel at any time: on iPhone and iPad open Settings > your name > Subscriptions; on Android open Google Play > Profile > Payments & subscriptions > Subscriptions. Cancel at least 24 hours before the end of the current period to avoid the next charge. Purchases are handled entirely by Apple or Google Play: we never see or store your payment details, name, Apple ID or Google account. You can restore a subscription on a new device by signing in to the same account and using Restore in the app.
You can also earn ad-free play each month without paying, by watching short rewarded videos; the progress is stored on your device and resets visibly at the start of each calendar month.
EqualInformation, LLC does not sell personal or sensitive user data and does not receive personal information from the app. The app does not transmit personal information to our servers. Through the ad SDK, Google AdMob and its advertising partners may collect and use information as described in the advertising section above; this happens under Google’s own policies and your consent choices.
The app’s own saved progress and settings stay on your device, and uninstalling the app removes them. Data that Google collects through the ad SDK is held by Google under its own policies; you can reset your advertising ID or limit ad personalisation in your device settings as described above.
Locally stored data is protected by the platform’s app sandbox. However, no method of storage is completely secure, and the company cannot guarantee absolute security.
The app has no accounts, no chat and no web browsing. It is not directed at children under 13 and does not knowingly collect personal information from anyone under 13. If you believe information has been provided inappropriately, please contact the company.
Pebble Shift is licensed to you under Apple’s standard Licensed Application End User License Agreement (on iPhone and iPad) and under the Google Play Terms of Service (on Android). We do not add separate terms.
We may update this Privacy Policy from time to time. When we do, we will post the updated version on this page and revise the Effective Date above.
EqualInformation, LLC
Email: bpupadhyaya@equalinformation.com